The Importance of Collaboration in the Modern B2B World Sales & Marketing Team Introduction If you’ve spent time in the B2B world recently, you may have noticed a new trend. And I’m not talking ChatGPT or VR. Sales and marketing teams are finally finding ways to become better aligned and work more closely together. It’s […]
3 Ways to Help Unify Your Sales and Marketing Teams to Close More Deals Read More »
First things first, let’s put this into perspective. It’s a sunny Saturday, 75 degrees, and you’re looking to go to a brewery with friends. What’s the first thing you do? You reach for your phone and google “breweries near me.” Instinctively, you’re going to click on each brewery that pops up, scroll through each one,
3 Social Media Trends to Enhance Your Brewery’s Content Read More »
When most people think of digital marketing, their minds jump to YouTube ads, email blasts, or mobile payments. But beneath the surface lies a powerful tool that quietly fuels the entire online experience: cookies. No, not the chocolate chip kind. We’re talking about tiny bits of code that drive personalized content, ad targeting, and user
Cookies, Privacy, & Compliance: What Every Marketer Needs to Know Read More »
Introduction As if there wasn’t already a trend towards improved digital experiences, COVID rushed it along further and faster. There’s an incredible level of comfort in buying online today. It’s not limited to just Amazon or Walmart, either, or the purchase of books, CDs, or computer hardware. More than 20 million sites offer the direct
How Brewers Can Turn Website Visits Into Sales through eCommerce Read More »
It’s that time again! Time to talk ADA compliant web design. More specifically, let’s talk about accessibility statements. As we discussed in part-one, an accessibility statement is an important part of any website striving to be accessible to those with disabilities. Not only does it provide alternate options if a user is unable to access
Writing an ADA Compliance Accessibility Statement is Hard…Here are Some Tips Read More »
Concerned About Your Website’s ADA Compliance? You’re Not Alone. Web accessibility and ADA compliance continue to be pressing issues, especially in the legal landscape. Lawsuits related to ADA Title III (which mandates accessibility for private businesses) have steadily increased over the past several years. In 2023 alone, there were over 4,600 federal lawsuits filed in
In my last couple of posts I’ve been talking about Admin User Interface (UI) Design in WordPress. In my first post I went over the importance of good admin UI design and next I talked about custom post types and taxonomies. Now I would like to discuss custom fields and the proper way to use them to improve
WordPress Custom Fields and UI design Read More »
In my previous post I discussed the importance of good admin user interface (UI) Design. Now I want to start talking about some of the tools available in WordPress that are designed to help a developer achieve this and some of the things to avoid. The first thing I want to look at is custom
WordPress Custom Post Types and Taxonomies and Their Benefit in UI Design Read More »
