Digital Marketing Specialist

Role Summary

Site-Seeker is looking for a driven, detail-oriented Digital Marketing Specialist who is well-versed in a variety of digital marketing disciplines to join our growing team. This candidate should be a creative and analytical thinker who is confident in executing hands-on marketing strategies. You will play a crucial role in our day-to-day operations with a heavy focus on content marketing, SEO, AEO, GEO, digital advertising, social media execution, and analytics. HubSpot experience is a plus!

Core Responsibilities

Expectations

• Build, execute, and monitor ongoing digital advertising and paid media programs.

• Implement and optimize SEO, AEO, and GEO strategies to drive high-quality conversions and improve search visibility.

• Create, format, and distribute creative content marketing campaigns across web, email, social media, and other digital channels.

• Assess and track the performance of digital marketing campaigns by building dashboards and compiling custom analytic reports.

• Collaborate closely with Account Managers and other team members to support client deliverables across various clients and industries.

Desired Skills

• A strong, balanced combination of creative, strategic, and analytical skills.

• Hands-on experience executing campaigns, managing digital marketing budgets, and hitting target KPIs.

• A proactive mindset with the ability to recognize underperforming tactics, troubleshoot, and quickly realign strategies.

• A “roll-up-your-sleeves” mentality with the ability to take direct ownership of tasks and get the work done efficiently.

• A self-motivated learner who stays consistently up-to-date with the latest tools, algorithm changes, and trends in digital marketing.

• Experience in HubSpot creating emails, workflows, lists, etc.

• A minimum of 2–3 years of hands-on experience in the digital marketing field.

Benefits at Site-Seeker

• Medical insurance program.
• Contribution program for retirement savings.
• Flexible, high-performance work culture that rewards innovation and creativity.
• Professional development opportunities, including attending the annual INBOUND conference.