Easy Fixes To Get Your Site Indexed In Google

Carl is our analytics guru, tech specialist, data miner...He pretty much does everything we need to keep running smoothly! He's an expert on computer hardware and software, and even brings design skills to our team.

Here is a quick checklist to make sure your site can be indexed by Google or any other search site.  If you have multiple websites you might have to review this list to each site.  Some mobile site implementations are seen as different sites in search engines, so those, too, would have to be reviewed.

  • Create an XML site-map. This should be made dynamically from the server to avoid any missing pages a bot might over look. Avoid using other website that just crawl your site to create a site-map.
    • Also make sure your site-map URLs match all canonical tags on each page.
  • Webmaster Tool Accounts. Make sure you create Bing/ Yahoo, and Google.  Submit your site-map to both.
  • Make sure you have the XML site-map linked from the robots.txt file.
  • Make sure you are not blocking any content by mistake.
    • Inspect your robots.txt file for any disallows that block pages that should be indexed.
    • Look at your actual pages to make sure there are no “no index” tags on them ** WordPress does this sometimes.
  • Make sure there is no duplicate content on any page and every page has only one URL. Common duplicate URLs areWWW.mysite.com or mysite.com or mysite.com/index.html …
    • You can fix this with one of two options.
      • Onsite duplicate content  forces Google to pick one page over another, so make sure you have canonical tags showing  what page you want indexed.
      • Off-site duplicate content will prevent your page from being indexed at all.  You need to have original and valuable content.
  • Each page must have at least 100-200 words.
  • Confirm there are no 404 or 500 errors in your webmaster tool accounts.
  • Never have a 404 off of your site-map.
  • Create a custom 404 page just in case and make sure it generates a proper 404 result.
  • Make sure all of the URLs are logical looking and are not dynamically generated. If the URL has a “?” in it, you might have a problem.
  • Check to make sure all URLs on the site are relative and not absolute links.

Remember that every site is different, but following these tips will improve your chance of being indexed. Keep in mind it can take up to 30 days to be indexed.  If you have a lot of pages this could be even longer.