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SEO Rochester, NY – Business Class Search Engine Optimization

Wednesday, July 28th, 2010

SEO Rochester, NY – Site-Seeker Internet Marketing Strategist, Matt Ford brings a scalable SEO solution to the Rochester, NY Area.

Finally an alternative to garage shop SEO for Rochester, NY Businesses!

In the past seven years at Site-Seeker, I’ve learned a few things about the Internet marketing industry. One of the most startling is that Upstate New York cities like Rochester, NY lack scalable solutions to the search engine optimization needs of business. I’m not saying that there are not a lot of talented SEO practitioners in Rochester, NY; rather that putting together an aggressive Search Engine Exposure Domination Strategy (SEEDS) requires the participation of many people, all focused on delivering great, not good, results.

I’m pleased to introduce you to Matt Ford, Site-Seeker’s Internet Marketing Strategist.

SEO Rochester, NY - Search Engine Optimization Rochester, New York - Matt Ford

Matt Ford - Brings a top notch and scalable SEO capability to Rochester, NY. Matt is backed by Site-Seeker's seven years of SEO experience working with hundreds of companies, and its staff in four states throughout the Northeast.

Matt will head up Site-Seeker’s SEO and Internet marketing development  in Western NY.  Matt is a resident of Rochester, NY and has been visible in key leadership positions throughout the Rochester area for years including; serving as the Executive Vice President of the Rochester Sports Group and President and General Manager of the Adirondack Sports Club. Matt has also played professional soccer for the Hersey Wildcats and worked his way up the ladder to become General Manager of the team, and eventually Complex Director – Entertainment and Special Events at Hershey Entertainment and Resorts Company.

At Site-Seeker we employ Internet marketing teams to partner with businesses for the goal of dominating a particular vertical or set of specific keywords in the search engines. We assign a link development team, content writers, website developers, an Internet Marketing Team Lead, and an Internet Marketing Strategist to first understand your business and then develop and deploy a comprehensive a SEO strategy.

Matt will use his leadership skills and business knowledge in combination with Site-Seeker’s years of SEO experience to help Western, NY businesses improve search engine traffic and ultimately online conversions.

Contact Matt for a free initial consultation or call him at (585) 563-4602.

Posted in Business, Search Engine Optimization, Uncategorized | No Comments »

Posted by Brian Bluff

Like Excel: Try Numbers Instead

Friday, March 19th, 2010

A little over a year ago I made the move from PC to Mac, not at home, but in the office. I had used Mac for about two years with my family prior to this switch and I slowly grew to love the ease of the Mac operating system. We could build simple Web sites, modify photo’s, video chat with family, and a myriad of other non-work things.

But Macs couldn’t work in the office, right? I believed I couldn’t be fully functional in my day job because I’m an accountant and accountants use Microsoft Excel for everything. Excel has been my program to do everything; a staple of my daily work life. However, early last year I got a MacBook as my main office computer, purchased Excel for Mac, and slowly Mac began to make my work life much better.

Life was good because I had the operating system I liked and the usefulness of Excel for Mac. Yet it just didn’t seem right. Let’s be honest, the Mac version of Excel isn’t the same and it takes a little getting used to. Like Tiger Woods on his wedding night, my eyes began to wander. I wasn’t happy and was ready for a breakup.

The challenge was finding the next spreadsheet solution. Everyone uses Excel because it’s assumed to be the best but, thankfully there’s something better: Numbers. I can’t believe I even said that out loud, I’m sure every accountant just felt a needle poke them in the back. But it’s true, Numbers is a better program.

What’s great about Numbers is the simplistic way to integrate tables, graphs, and text. Unlike the Excel method of one sheet with thousands of cells, Numbers lets the user start with a blank document with one table. The table can be manipulated to the exact need, yet the document stays clean. Then, if you want a graph below or beside the table, just add it and the same is true with a text box. It’s like working with a hybrid of PowerPoint and Excel.

It’s just too easy to use. So, I’m an accountant that likes Numbers. Have you used Numbers before?

Posted in Business, General Internet Marketing | No Comments »

Posted by Levi Spires

SCORE Internet Marketing Presentation

Thursday, March 18th, 2010

Yesterday I had a wonderful opportunity to speak with the local SCORE chapter about the benefits of Internet marketing, specifically social media. Giving presentations is normally Eddie’s job but his overnight illness became my chance at stardom.

After the presentation I stuck around for the remainder of their meeting and wondered what Internet marketing strategy I’d use if I was the SCORE King for Day. Here is my quick idea:

  1. Build a fun, almost cartoony Web site with plenty of pictures of the SCORE members. The contrast of age and youth would be very unique. Personality and fun would be the key to driving lots of people to the Web site.
  2. Blog, a lot. SCORE members have an amazing amount of wisdom to share; each member has had decades of success in business. Imagine the amazing stories, “in 1967 the warehouse truck didn’t arrive so we pounded the sand ourselves and we ended up with the biggest sale ever.” It’s like that Red Square scene in Cast Away.
  3. Counsel more than one person at a time by using webinars and video’s as the main platform to communicate with budding business leaders. Most entrepreneurs are very busy and foolishly never make the time learn about how SCORE can help their business. So instead of trying to help one person at a designated event, help many, on their own time.
That’s what I’d do if I had the chance to build something for SCORE. What would you do?

Posted in Blogging, Business, Search Engine Optimization, Social Media, Website Design & Development | 2 Comments »

Posted by Levi Spires

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Brian Bluff
President and Co-founder of Site-Seeker Inc.

Eddie Bluff
Vice President and Co-founder of Site-Seeker Inc.

Kathy Hokunson
Regional Sales Manager at Site-Seeker, Inc.

Levi Spires
Business Manager at Site-Seeker, Inc.


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